Body language is particularly important when attempting communication across cultural and language barriers. To native-born Americans, the spoken word is by far the most important communication tool. In other cultures, however, the way words are spoken—along with the gestures, posture, and facial expressions—is of greater significance. Consequently, Americans encounter communication problems when working abroad.
People who have worked in foreign cultures have told me numerous times about how important body language is to communications. For instance, an Asian executive who lowers his eyes when he says yes to a proposal actually means no. He is simply reluctant to destroy the positive relationship with the other party by saying no.
The interesting thing about body language is that we are often totally un- aware of how we react to it. We may, for instance, form a negative judgment about people because they slouch, won’t look us in the eye, or talk with their hands. Contrary to our positive messages to our employees about how important they are to our organization, we may send another message with our voice, facial and body gestures, and posture. Likewise, your body language may influence their opinion of your leadership and management skills.